A playful, friendly, frog-like face with round headlights mounted on the front wings, a bonnet that tapers down to the bumper like a closed lip with no grille to suck in air (no need for a grille to cool things down because the engine is in the boot). Much, of course, has changed over 60 years, but the design fundamentals of the car made at the company’s Zuffenhausen factory in Stuttgart remain the same. The German carmaker let the zero go and, eight incarnations later, the 911 is still here, the talisman of Porsche. But Peugeot had a trademark on all cars with the X0X number moniker and wouldn’t allow Porsche to use the 901 name. When Porsche revealed the 911 at the 1963 Frankfurt motor show, it wasn’t called the 911 but the 901. Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.
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